Launch Campaign of KitKat Chocolatory in Brazil
The concept store KitKat Chocolatory is launched in Brazil. The idea was to create a new relationship between user and brand. So, here, we created a space with multiple scenarios for the consumer to be more than a user: in the KitKat Chocolatory he is a co-creator of chocolate too. Here is the video case script.
Effie Awards 2020 - shortlisted
CW and SW: Julia Antuerpem and André Nishiwaki
AD: Malu Fassino
CD: Bruno Almeida