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Launch Campaign of KitKat Chocolatory in Brazil

The concept store KitKat Chocolatory is launched in Brazil. The idea was to create a new relationship between user and brand. So, here, we created a space with multiple scenarios for the consumer to be more than a user: in the KitKat Chocolatory he is a co-creator of chocolate too. Here is the video case script.

Effie Awards 2020 - shortlisted

CW and SW: Julia Antuerpem and André Nishiwaki

AD: Malu Fassino

CD: Bruno Almeida

Hogarth Brasil

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