J. Walter Thompson Brasil and Empregue Afro

Campaign manifesto that promoted greater racial equity in our creative team.

I had the honor of writing the Project 20/20’s manifesto, created by the agency I worked for, J. Water Thompson Brazil, in partnership with the Afro Employer. The idea of the project is to have more diversity and plurality in the agency, with the commitment of putting 20 people of different races in our creative team by 2020. 

CW: Julia Antuerpem

DA: Evandro Costa, Isabella Rimelli and Ricardo Guilherme

CD: Mariana Borga and Erico Braga

J. Walter Thompson